We are very pleased to announce that Wordle–the world’s most popular word cloud application–is debuting on Many Eyes! The brainchild of computer virtuoso and esteemed colleague Jonathan Feinberg, Wordle launched last month and has taken the Web by storm. Over 100,000 word clouds have been created so far.

Wordle marks a departure from the more analytical visualizations on Many Eyes. Why bring a self-described “toy” to a site for social data analysis? People have reported finding value beyond entertainment in creating these word clouds. Teachers have used Wordles in classrooms as conversation catalysts; others have created them to express their identities, and scholars have used them to visualize the output of statistical explorations of texts.

And Wordle brings serious typographical considerations into a realm where usually the
biggest choice is “serif vs sans-serif.” Part of the appeal of Wordle lies in a number of clever layout and editing capabilities. First off, it breaks the grid of regular tag clouds by treating all white space available (both in-between words and even inside a single word) as fair game for layout. For instance, a small word could end up appearing inside the “O” of a bigger word. Second, it allows words to be written in any given direction: horizontal, vertical, and diagonal. Third, there are choices of fonts, layouts, and colors. And, if all this weren’t enough, it also allows the creator to remove any word she doesn’t want to have on the cloud (right-click a word and say “remove”). Pretty sweet!

So come play with Wordle! We hope this toy brings you some pleasure and, perhaps, some new insights.